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Empowering brands through strategic wit, creative compassion and radical optimism.

About

Steph Millar is a Toronto-based Strategist currently at Pigeon Brands, "making brands come true".

Tapped into the zeitgeist, she is an avid trend hunter surfing the cultural landscape in order to craft human-centered brands with purpose.

Steph's insatiable curiosity, entrepreneurial drive and human-centered approach to branding through strategy, copywriting and design has enabled her to work on a diverse portfolio of brands in both New York City and Toronto.

Out of office, you can find her adventuring with her puppy, curating eclectic playlists, whipping up gluten-free and vegan waffles, California dreamin' about VW Westfalias and trying to determine how Junior Mints are so ding dang delicious.

Education

Masters in Branding, Honors
School of Visual Arts,  2016-2017, NYC

Bachelor of Design
OCAD University, 2011-2015, TO

Capabilities

Brand Strategy / Trend Hunting / Naming / Copywriting / Visual Strategy / Packaging

Accolades

2020 GDUSA Winner (b)
2020 GDUSA Winner (Tasty)
2020 PAC Global Award Nominee (Tasty)

Clients

AB InBev / Bayer / Brookside / Buzzfeed / Canadian Health Food Association / Chipits / Compass / Copperstate Farms Cannabis / Danone / Give & Go's two-bite / Hershey's / JAMP Pharma / Jakeman's Maple Products / Jolly Rancher / Labatt Brewing Company / McCormick Spices / Nestlé Canada / OCAD University / Oh Henry / ONE Brands / Pozuelo Festival / Reese's / Shopper's Drug Mart / Sundance Institute / Tasty / Twizzlers / York

Experience

Strategist, Pigeon Brands,  2021, TO
Leading and supporting brand strategy and client pitches, guiding creative development, ideating new product innovation concepts, writing thought leadership pieces, facilitating workshops and presentations and crafting 360 communication plans.

In-House Creative
snackbar, Hershey Canada
2020-2021, TO

Strategist + Designer
Invok Brands
2017-2020, TO + NYC

Graphic Designer
Longbeard Creative
2015-2016, TO

Using Format